The aim of Martin House is to provide family led care for children with life shortening conditions. It is a place where children, young people and their families can come to stay from time to time along their journey and find support, rest and practical help.
The brief was to create an animation to help children understand what kind of help the hospice offers. The video had to deal with very sensitive issues and we found the best way to deliver this information was with a relatable tone.
Story boarding was a collaboration between myself and the team at Martin House. The next part of the process to illustrate the assets, we choice to use the brand colours and to make the video more approachable, we had a young girl record the voice. The motion graphic video uses very simple character animation and was created using After effects.
